‘Cinderella’ Is A Box Office Game-Changer For Disney’s Accidental Franchise

If tracking is to be believed, then Walt Disney’s Cinderella is going to open with around $65-$70 million this weekend. That puts it in the same debut weekend league as Maleficent ($69m) in May of 2014 but below the $79m debut of Oz: The Great and Powerful in March of 2013 and the $114m debut for Tim Burton’s Alice in Wonderland in March of 2010.

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